Monarc Bikes

Monarc is a brand built around making everyday transportation more adventurous, combining thoughtful design, intuitive technology, and practical performance to encourage a life lived on two wheels. As a freelance designer, I collaborate with the team to develop visual brand elements and create a range of creative assets across product, apparel, and digital marketing. Projects included custom illustrations and apparel graphics, packaging, eBike head tube badges and fork graphics, app landing pages, and paid and organic social campaigns, which help bring the brand's identity to life across multiple touchpoints.